Posts Tagged "performance partnerships"
Perform[cb] Agency is excited to announce the launch of the Atom Finance affiliate program! Atom Finance is the free finance app that’s sweeping the competition in terms of providing equal access to professional investor research. Atom Finance provides users tools such as financial modeling, portfolio tracking, and news analysis. In addition to the app’s $1.9M […]
Perform[cb] Agency is thrilled to announce the launch of the Wild One affiliate program! Launched in September 2018, Wild One is springing a new wave of equally well-designed and well-made dog accessories on what was otherwise a typically drab marketplace. Wild One Co-Founder and Head of Brand, Minali Chanti, says Wild One was originally founded […]
Ignite OPM is thrilled to announce the launch of the Self affiliate program! About Self Self was created to help people with damaged or no credit boost their credit with a credit-builder loan. The app does this by lending users a small sum of money that is paid back over a period of 12 or […]
There’s a common marketing belief that partnership marketing is primarily comprised of deal and loyalty sites. Deal and loyalty are the baselines for which affiliate programs are built. Once those lower-funnel channels are established, upper-funnel performance partnerships such as content placements, targeted emails, and mobile opportunities, are available to reach the consumer in every part […]
Paid media plays a huge role in the strength of performance partnerships. It’s important to leverage brand-approved key performance indicators (KPIs), such as Cost per Action (CPA) or Return on Ad Spend (ROAS), and current brand performance to measure the success of paid media through performance partnerships. Upper-funnel paid media also ultimately has a major […]