Blog Content, Mobile & Affiliate Marketing Insights

How to Test into Unique Performance Marketing Distribution Opportunities

May 28, 2019
2 people analyzing reports

Historically when thinking of performance marketing distribution, loyalty and deal sites are the first channels that come to mind. However, performance marketing can expand into so much more than traditional channels. With Google being responsible for 96% of mobile search traffic and 94% of total organic search traffic, non-traditional methods are more influential than ever […]

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Ignite OPM Launches Qapital Affiliate Program

May 7, 2019
person holding their smartphone and a credit card

The Ignite OPM team is hyped to welcome the Qapital affiliate program to our client family! Qapital is a goal-oriented financial app launched by a Swedish couple who wanted a better way to save their money. Co-founders, George Friedman (CEO) and Katherine Salisbury (CSO), teamed up with Erik Akterin (CTO). The three created a new […]

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Ignite OPM Launches Yaymaker Affiliate Program

May 2, 2019
women painting

Ignite OPM is excited to announce the launch of the Yaymaker affiliate program! about Originally conceived as Paint Nite in 2012 and rebranded in 2019, Yaymaker brings communities of like-minded people together in creative environments. Yaymaker offers local events for everyone, from artists to entrepreneurs, to connect, laugh, drink, and try something new. These new […]

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Paid Media and its Role in Performance Partnerships

April 25, 2019
woman reading a news article on her tablet

Paid media plays a huge role in the strength of performance partnerships. It’s important to leverage brand-approved key performance indicators (KPIs), such as Cost per Action (CPA) or Return on Ad Spend (ROAS), and current brand performance to measure the success of paid media through performance partnerships. Upper-funnel paid media also ultimately has a major […]

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Ignite OPM Launches Hubble Contacts Affiliate Program

April 9, 2019
various Hubble contacts packages

Ignite OPM extends a warm welcome to the Hubble Contacts affiliate program – get pumped! About Ben Cogan and Jesse Horwitz founded Hubble Contacts in May of 2016 by young college grads. Ben was disappointed in the rising price of his contact lenses and decided to look into the cause. Upon discovering only four major […]

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Ignite OPM Launches More Labs Affiliate Program

April 5, 2019
bottles of Morning Recovery drink

The Ignite team welcomes the newest addition to our client family – the More Labs affiliate program! about More Labs comes from the founders of Morning Recovery. Morning Recovery focuses on “helping people combat modern-day stressors, enhancing their productivity and focusing on products that actually work to help people be at their best”, says CEO, […]

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Affiliate Marketing is a Must-Have Strategy

March 29, 2019

Affiliate marketing is stronger than ever because advertisers are realizing its benefits when it’s implemented correctly.  Advertisers are making the investment in this channel because it is as effective as email, has a lower eCPM than display, and can expand their acquisition to high quality, targeted publishers.  If affiliate marketing isn’t in your marketing mix […]

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