Ignite OPM is ecstatic to announce the launch of our newest client, Ellevest!
Ellevest is a digital-first, mission-driven investment platform built by women, for women. Because women generally have longer lifespans and are paid less than men, the old approaches haven’t worked for everyone — Ellevest knows that when women are better off, we all thrive. There’s no minimum to start investing*, and you can get started in just a few minutes. By filling out a few details about yourself, Ellevest will suggest a personalized investment portfolio based on your goals. You can even choose to invest for impact. Ellevest was founded by Sallie Krawcheck, who has led Merrill Lynch, Smith Barney, and Citi Private Bank as CEO, and was called “The Last Honest Analyst” by Fortune Magazine and one of Fast Company’s “Most Creative People in Business.” She founded Ellevest when she realized the investing industry has been, frankly, “by men, for men” — and has historically kept women from achieving their financial goals.
As the Ignite team launches the Ellevest affiliate program, the team looks forward to onboarding relevant financial publishers to drive quality conversions. In preparation for Ellevest’s high Q1 seasonality, Ignite is excited to work with new and existing partners in the fintech space to focus on Ellevest’s niche target audience.
The Ignite OPM team is excited to partner with the Ellevest marketing team to align strategy and secure the successful scale of their affiliate program
Ellevest Digital doesn’t require you to maintain a minimum account balance. However, there are portfolio specific minimums (ranging from $1 to approximately $240). You may not receive the entire recommended portfolio until your account balance meets the respective portfolio minimum.
Rebalancing and Ongoing Management
Ellevest will not rebalance a portfolio until it meets the respective account balance minimum necessary to generate the required shares. This minimum is a function of portfolio allocation and the share price of individual holdings, which will vary.